Build your sales funnel live, in the room. Start selling at the event and leave with the skills (and cash) to grow your business for life.

What if you could roll up your sleeves, craft a rock-solid sales funnel, and start seeing sales roll in, all from the comfort of home, coffee in hand, with the chaos of family life swirling around you?

Welcome to Sales Mastery - an electrifying online experience made for mums who are done with the guesswork and ready to sell smarter, not harder.

No suits, no boring webinars, just real talk, actionable strategies, and a tribe of mums who know that a business that works for your family is the only one worth building.

We’re talking clarity, confidence, and that sales spark that’ll have you saying, “Look at me go!” Ready to own your hustle and make this your year?

Sales Mastery with My Mummy

The Income you desire is yours for the Taking!

Are you ready to catapult your business to new heights?

The only event you will ever attend where the goal is to make more money in the event that you pay for a ticket!

Join our transformative 2-day Sales Mastery boot camp for an immersive experience that is not only enlightening but also loads of fun! Our boot camps are renowned for their motivational atmosphere and content-rich sessions, providing you with unparalleled value.

This is one event you cannot afford to miss!


We work with you and help you build a Sales Funnel that actually works on Auto and help you sell while you sleep!

15+

Years of Preparing Successful Mumpreneurs

This isn’t another theory-based seminar.

This is hands-on, in-the-room execution.

You’ll learn how to build a high-converting sales funnel from scratch, craft messaging that speaks to your dream clients, and launch your offer with the support of industry experts right by your side.And here’s the best part: You’ll actually start selling at the event. That means you could make back your entire ticket price or more before the bootcamp ends.

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Everyone can sell. We were all born with the ability to sell. The only things stopping us from reaching our full potential is our self taught fear of failure, fear of rejection and being too comfortable and not practicing our natural sales skills. Just look at any child, true sales people, always negotiating for more, not taking no for an answer, persuasive and confident.

Coach Laura, My Mummy

Who is this event for?

This Event is

for you if...

We understand that no two journeys are the same. That’s why My Mummy Australia offers a wide range of services to meet you where you are and take you where you want to go.

Stagnant Income

Your current income is stagnant and you are ready to break into the next earning level.

Qualified Leads

You want more qualified leads that are easier to convert and speed up your revenue growth.

More Sales

You want to make MORE Sales with LESS effort making your business run on Autopilot.

Strong Sales Funnel

You want a strong sales funnel that actually works wonders for you and sell itself without having you to make direct sales calls.

Get Rid of Sale Calls

You want to spend less time selling AND have an increase in sales revenue without having to put in the efforts of tiring sale calls.

Avoid Limiting Beliefs

You want to breakthrough the limiting beliefs that are holding you back when selling and enable your business to sell hight ticket services/products.

We are on a mission to help over 5000 Australian Mums grow and scale their businesses to build the life they desire without sacrificing family time and for that you need to have a Sales Funnel that actually works!

Stop Settling..

You know you can be BETTER.

You know you deserve better results.

Day 1

Plan for Day 1 of Sales Mastery 👇

Set big goals:

We will establish goals that extend beyond your dreams and acquire the know-how to transform them into reality.

Learn how to use AI to create powerful copy:

Discover the art of harnessing AI to craft compelling copy that resonates and captivates.

Build a lead magnet using AI:

We will utilize AI to construct an irresistible lead magnet that attracts and engages your audience effectively.

Use automation tools to collect leads:

Together we will leverage automation tools to efficiently gather and manage leads for your business.

Set up automation to nurture and convert leads:

We will show you how to implement automation strategies to nurture and convert your leads effectively.

Creating a sales deck or brochure:

Using AI we will create a compelling sales deck/brochure for maximum impact

Day 2

Plan for Day 2 of Sales Mastery 👇

Selling to an audience:

We will teach you how to engage with your audience for effective selling, both online and in person.

Qualifying your clients:

Unlock Success with Client Qualification Excellence. We will show you how to do this in your business

Rejection:

Master the skill of handling rejection and discover the power of embracing it for personal and professional growth.

Building rapport:

Discover the secrets to establishing a strong rapport with your buyers for guaranteed success.

Creating opportunity:

Learn the art of transforming everyday situations into opportunities for success.

Pricing for Sales Mastery

Choose Your Experience

Online Admission

$699

  • GA ticket

  • Online Event Toolkit

Claim your Ticket

General Admission

$999

  • GA ticket

  • Online Event Toolkit

Claim your Ticket

VIP Upgrade

$1299

  • VIP ticket with front row Seating

  • Premium drinks and snack service

  • Opportunity to pitch to the room

  • Intimate dinner with the coaches

Limited Passes

A Sneak from what a few of Mums made during the Sales Mastery last year. And this is just a fraction of what we did a the event..

What You’ll Achieve at Sales Mastery 2025:

Build a Sales Funnel Live

Learn to Sell Authentically

Launch at the Event

Cash Back Confidence

Take THE STRATEGY Home aND SCALE YOUR BUSINESS

Book More Pay Less With a..

My Mummy Events Pass!

Enjoy exclusive discounts on multiple bootcamp sessions.

Ready to take control of your time, brand, sales, and money, without the burnout or overwhelm?

The My Mummy Events Pass secures your seat at all four empowering workshops:
Time Mastery, Brand Mastery, Sales Mastery, and Money Mastery.

It’s your all-in-one toolkit to simplify the chaos, boost your confidence, and create a life that feels as good as it looks. Let’s go!

The Ladies Behind

Meet Em & Laura

Meet Emma, a finance expert who has propelled her own multi-million dollar business alongside her husband. With strategic investments and a 10-year plan for mortgage freedom, Emma is eager to share her wealth-building journey with our community of ambitious mums in business.

Introducing Laura, a powerhouse in sales, marketing, strategy, and training, drawing from years of experience in senior executive roles and owning multiple businesses. Clients admire her no-nonsense approach, perfect for those seeking swift decisions and tangible results. Embrace Laura’s expertise for a high-end coaching experience tailored for business-minded mums.

Award winning Entrepreneurs

Take our free quiz to see how you are in your own way and what you need to do to get out of your own way

Help Us Help More Mums
(And Get Paid For It!)

We’ve got a big goal of supporting 5,000 mums in business over the next 5 years.

Yep, it’s huge. And we need our tribe to make it happen.

If you’re already telling your besties how we make business feel doable for busy mums, it’s time we say thanks (with cash!).

💙 Earn 5% commission on every sign-up

💙 Automated payments straight to your bank

💙 Track your sales with your own dashboard & unique links

Some of our affiliates are pocketing 4 figures a month. Fancy joining them?

It’s easy. It’s automated. It’s a no-brainer.

Office: 202/210 Boundary Road, Braeside Victoria 3195

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